About Idaa
Connecting homes and businesses with trusted, vetted professionals across the United Kingdom — quickly, transparently and affordably.
Our Story
Idaa was born from a simple frustration: finding reliable, quality service professionals shouldn't be this hard. Whether you need a deep clean before moving out, a commercial kitchen sanitised to compliance standards, or regular domestic help — the process of finding, comparing and booking the right professional was broken.
Launched as a trading name of MT CLASSIC BUSINESS UK LTD (Company No. 14986082), Idaa is headquartered in London and serves communities across England and Wales. We built a platform that puts the customer first — transparent pricing, verified professionals, and a seamless request-to-booking experience.
Our mission is straightforward: make every service request effortless. From the moment you describe what you need to the moment the job is done, Idaa ensures quality, accountability and peace of mind at every step.
What We Stand For
Trust & Safety
Every professional on Idaa is verified. We carry out background checks, review qualifications, and monitor feedback to keep standards high.
Precision Matching
Our smart matching system connects you with the most relevant professionals in your area — based on skills, location, ratings and availability.
Community First
We empower local professionals to grow their businesses while giving customers access to dependable, fairly-priced services.